The greatest climate action of our time is changing what we eat.

We are an independent expert on responsible food, providing reliable information on how food production affects people, animals and the environment.
01
Knowledge base

Better food needs bold questions.

Which protein is the most environmentally friendly? In what conditions are animals raised on farms? We make information easy to understand.

Read the latest interviews, reports and news.

Read Animal Media

03
plant-based food

Change starts on the plate – let’s create it together

Our goal is to make plant-based choices an easy part of everyday life. Together with companies, cities and decision-makers, we promote a plant-based food transition that makes the food system more sustainable and climate-friendly.
04
speaking engagements

Interactive events that get people talking.

Our team of experts has spoken at more than 200 events across Finland and has a long background in public speaking. We plan every presentation carefully with the audience and theme in mind.
About us

A team passionate about responsible food.

Even small changes have a big impact. This idea inspires us, too, to work with passion and heart towards a future where everyone can eat well and do good.

Donate

Help animals, support our work

Your donation helps us investigate and expose problems in animal production and speed up the transition to plant-based eating.

Donate now